West Chapter Breakfast on Personal Branding & Marketing

July 27, 2018
9:00 AM - 10:30 AM

Spring Lake Country Club
17496 North Fruitport Road
Spring Lake, MI 49456
Venue website

Personal branding is the practice of people marketing themselves and their careers as brands. ... Personal branding is essentially the ongoing process of establishing a prescribed image or impression in the mind of others about an individual, group, or organization. Have you spent time building your brand? If not, come to our July breakfast to find out how to do so! Christine Morse will give our group easy steps on how to build your brand and how to market you and your business! 

Friday, July 27 from 9:00 - 10:30 a.m.

Spring Lake Country Club
17496 North Fruitport Road 
Spring Lake, MI 49456

$25 per member and $35 per non-member

Thank you to our event sponsors! 


 Christine Morse

Christine has over 20 years of experience in marketing, team leadership, client relations and sales with companies such as Herman Miller, Amway International, Spectrum Health, Avid Marketing, and Disability Advocates of Kent County.

She has always had a flair for entrepreneurship so when she found an opportunity to start her own company; she was excited to combine all of her past experiences, successes, knowledge and passions together under one roof to help businesses grow and prosper. While working at Disability Advocates and being a mother of a child with special needs, she decided to put her knowledge towards improving the lives of as many people as possible so helping non-profits and helping people to grow is a perfect match.

She formed Avid Marketing Alliance which is focused on helping organizations to understand how the strength of integrated marketing can create successful marketing programs which lead to increased funding. Her goal is to improve the lives of future generations through teaching organizations her knowledge and sharing her passions.

Christine excels at providing strategic counsel in marketing, helping organizations to tell their impact story, and by counsel on which tactics will work best to grow their organization. Then, she is able to execute the strategy herself or pull together a team of professionals that can execute with excellence while staying focused on the ROI. This allows her to utilize her personable traits, passion for “making a difference” and strong project management skills which have been complimented and rewarded numerous times over her career.

Christine donates her time and energy towards many local non-profit organizations which contribute to the sustainability of this community. Some of these organizations are AWE (Alliance for Women Entrepreneur), Guiding Light Mission, Women and Girls Lead (WGVU), USGBC (US Green Building Counsel), WMSBF (W MI Sustainable Business Forum) and several others.

Christine resides in Jenison, MI and enjoys camping, tubing, going to the gym and the beach, feeding the ducks and watching movies with her family.


Full Partners:


Limited Partners:


Registrations made and not cancelled by July 20, 2018 must be paid in full and are not refundable.

Registration and attendance at, or participation in, MMLA meetings and other activities constitutes an agreement by the registrant to the use and distribution of the registrant or attendees’ image or voice in photographs, videotapes, electronic reproductions and audiotapes of such events and activities by MMLA.

MMLA events are non-recruiting functions! Solicitation and/or distribution of employment opportunities, including net branch/net compensation plans, is prohibited. The penalty for non-compliance with this policy is immediate expulsion from the event without a refund of fees paid to MMLA related to the event.


$25.00 Member Ticket

$35.00 Non-Member Ticket

Platinum Corporate Partners